Milk Jawn ice cream delivery becomes more popular

KYW Newsradio original podcast.

Pandemic ice cream delivery, he would show up at people's doors and they would jump up and down and start screaming. Like it was their birthday. They're so excited to see us an ice cream business with no store that started before the pandemic is picking up momentum. Now, this is a podcast about food in and around Philadelphia. A wood-burning oven from Italy and then resume, v k, i w.

I'm a task has met with Amy Wilson who is co-owner of milk John and she is here talking with us because it's pretty much summer time and Pino ice cream is what you think about in the summer. So you are a third owner of milk. How did it come to be and who are the other co-owner? My other partners are Ryan Miller and Catherine Sanderson. Nostrand came to be as it was a hobby it started in my kitchen. I just started making ice cream about 10 years ago. I created all these recipes and then I wanted to share them and I brought in my friends, Ryan is an executive chef. So he knew that the food side of the business and then Katherine, she does more of the marketing in the sales for us. So you can ask him for ten years but you haven't started doing this like for a job until what the past year or so. Yes, we started actually right when the pandemic began, perfect timing. So, how is this your been? Like, for you. It's been a little bit insane. We've actually done really well.

Not having a storefront with a big plus if you didn't have a lot of overhead with pop ups and pop-ups became kind of like an event during the pandemic, people were excited to have a reason to go out that seems safe. So it was, it's been great. So you are like in other people's businesses or outside and selling ice cream with coffee shops, and places like that. I mean, I think about offices downsizing now, are you growing getting a lot of interest for wholesale for our paints? And then we are working on opening a retail shop. Where are you thinking? And when South Philly, probably in the fall and we have a large customer base in South Philly. So it's kind of like this was your marketing here till I get your name out. Most definitely it seems like you did a really great job. Thank you. So what do you think separate from other ice cream?

We make everything by hand or most everything by hand from scratch. We put a real focus on like the ingredients and just a real creamy satisfying, ice cream experience flavor is sort of what drives us. We spent a lot of time testing recipes and getting the perfect flavor like it for you know, even if we're doing something that maybe you've had a million times before, just we just had a pistachio, we spend like months, sometimes testing each flavor to get the perfect recipe. What does that work? Look like a lot of times they bring it home and I share with my kids and you know about 10 different chocolate ice cream. Beloved kids will be honest yes definitely balancing. All the different roles I sort of where a majority.

Is a hat. And so I've had been plunged into it, you know, if not only making ice cream but doing all the financial stuff and, you know, the licensing things like I have with a marketing and web sites. If it's, it's a lot. Are you going to, like, Outsource any of that? We started to as you're growing growing and making more money, were able to hire different people and, you know, contract out something to, where did the name come from? The name, came from my husband, who wait, he don't, he helps bring this little group together and my partners and I and we just started calling it. He started calling it ice cream, John cuz we didn't have anything at the other name for it. And then one day I just came up with notes on. It seems like the perfect fit. That's what you have been like, kind of nicknaming it, right. Exactly flavors or must rise.

It's hard for me to pick because they all feel like my baby. I have to say the lemon curd was very basil swirl. One of our more popular ones milk and cookies, definitely, which is an Oreo cookie with homemade chocolate chip cookies mixed into the base. Another one is surprisingly, popular. Earl Grey with honeycomb people at first, you're like, oh yeah. And my ice cream and then they tasted it is. It's very different. It's like kind of citrusy and refreshing in a way that you wouldn't expect. So what are you expecting with Summer now? This is this is us season, huh. We're really excited. We can't wait to see what's going to happen this summer. You're in like the thick of it. Exactly. And so are you since you're going to the store, is it more pop ups more wholesaling to other companies are also going to add farmers markets and we're really excited about that. So now that the world is coming out of coronavirus people, getting vaccinated that means more events, more selling

You seem like overwhelmed but also excited and yes, definitely. So when are you looking to open a new milk, John store in South Philly, it would be in the fall sometime. We actually have a location, but we're waiting on his own and get to go to the zoning hearing. It just takes a while to actually get to the hearing date when be approved for Zoning for the zoning. And then we can take the next steps to putting together, a plan for the health department, getting that approved, and then building at the space and then getting that approved and then we should be good to go through this experimental year of yours. One thing I have to say that goes along with covid stat. It's been really amazing experience to be able to make people happy during this time. I mean ice cream makes you feel happy in general but you know, like it's just even more. So now like when we began delivering or pint to show up at people's doors and they would jump up and down and start screaming like it was their birthday there. So,

CSS. It's been incredible. What a great like jobs to get into. Like, if you're going to start a business, like nobody hates the ice cream person, you're like the favorite person in town so making the leap to start your own business in. A lot of people have done that during covid 4. You it wasn't covid related but what was that like for you to make the leap to start your own business? It was scary. I mean, you know, we had really no idea how to begin. None of us are business owners then. So we had some people who helped his like to guide us a little bit, but to spend a year or a year of just jumping in and problem-solving. So you know, how to make the ice cream but then there's so much more to it. So what was apart of this isn't that? You did not expect. I guess I would say, there's always some sort of challenge. I mean, early on the dairy that we were about to use went bankrupt. And so, we just got kind of

The pivot there and then we had to pay for it again with covid-19 psychiatrist always, you know, we kind of Miss Gage. How much storage we need, is always something happening that, we have to really attack figure, that moment when you feel like you're getting better at

Maybe Valerie's saying everything. I don't know. As a mom, that's like a big giant feet. If you can balance, everything is a mom. That's yeah, looking back and restarted. I'm just like amazed at how far we've come. It's just incredible to be. So, how can people get milk Jon tank? It's only by the point, right? By the pint and by the scoop pints you can find on our website. We do delivery orders and pick up orders through Stones beer, and beverage Market in Fairmount. Pick up his there, they'll deliver to you, same day, delivery. And then also just follow us on social media Army, Post, where we're going to be for a different pop up sandwich farmers markets and you know where else will be around town. So give me all the info, the website, the Instagram, the Facebook, or whatever says, do you have? Our website is not Rhonda, calm and stir, it is also at no charge on jet.com, Facebook is at milk, John Philly. There's another milkshake.

No, that was a mistake. And then, we also do have a few stock-list. We're at parlor, ice cream shop in Ardmore. My Pizza Brain in Fishtown, a leaf, brooch, and Mini Mart in West Philly right now. So, you really expanding, you went from like just starting up last year to really, being in different shops and stuff. They got a few more to grow further, you think like, well, we did this this year. Yes. Very exciting. Alright, Amy Wilson is co-owner of milk, John. And once again, if you would like to order sometimes, you can check them out at Notre on.com. Thank you so much. Amy, thanks.

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