Our goal on the Revenue Marketing Report is to help marketers move from subject matter experts to strategic business partners. Camela Thompson has 15 years of experience in the Tech industry spanning revenue operations, and our guests have a wealth of experience in B2B marketing.
18 Subscribers
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No host has claimed this podcast yet, if you are the host you can verify ownership by claiming this podcast
© Copyright 2021 All rights reserved.
The Revenue Marketing Report
18 Subscribers
Reviews
sssssss12sam
1 out of 5 stars
Good content hard product sell
The podcast and the company have good speakers and go through meaningful topics, but every episode has a flow-breaking hard product sell that is annoying. Look I get that this is a branded podcast that doesn’t mean you need to inject a hard sell every episode. Be better and try to build this channel for continent and the awareness not just a in your face hard sell. If your product interests folks over time they will check out your website and interact with your brand. Today folks just want to hear topical discussion with relevant folks.
darcienich
5 out of 5 stars
Great Listen
Content is always spot on - great listen for my commute.
ScottStringfellow
5 out of 5 stars
Great guests!
Each of the episodes so far do a great job of getting a diverse viewpoint from thought leaders across b2b marketing disciplines.
Podcast information
- Amount of episodes
- 91
- Subscribers
- 18
- Verified
- No
- Website
- Explicit content
- No
- Episode type
- episodic
- Podcast link
- https://podvine.com/link/..
- Last upload date
- May 25, 2023
- Last fetch date
- May 30, 2023 1:03 AM
- Upload range
- WEEKLY
- Author
- revenuemarketingreport
- Copyright
- Copyright 2021 All rights reserved.
susbcribers
- The Age of ChatGPT Isn’t Here YetRyan Ruud, Founder, and CEO at Lake One, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Ryan shares his insights on how tech broke marketing, the positives of using technology like ChatGPT, and the legwork we should do before leveraging ChatGPT. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Why Every B2B Marketer Needs the Outrageous OfferDave Valentine, Serial Entrepreneur and Business Owner of companies mostly in the marketing space joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Dave shares his insights on how buyer behavior has evolved, a framework that people should use to think through their outrageous offer, and the online resources people should check out. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- The Revenue Marketing Report May 11 · 21m What B2B Can Learn from B2CValentin Radu, CEO of Omniconvert, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Valentin shares his insights on what he’s seeing from his side of the business world, how to make the decision of who is your ideal target as a data-driven leader, and how the post-sale cycle is changing with an emphasis on increasing the customer lifetime value. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Why MOPs in RevOps Can Be a Good ThingJerine Erice, MOPs & RevOps Professional at RiskOptics, shares how her consulting background has helped her in her current role, how to make sure your data is good enough to make decisions, and how RevsOps professionals can help align different departments in an organization. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- “Credit” vs. “Attribution” in B2B MarketingKamil Rextin, Senior General Manager at 42 Agency, shares his insights on what attribution is and isn’t, what is attribution useful for, and why no reliance should be placed on self-reported attribution. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Leading During an Economic DownturnTerry Isner, Founder & CEO of Jaffe, a full-service PR, Marketing and Branding Agency for the Legal Industry, shares his insights on the Oh God! Moment, what areas we can adjust that weren’t available before the change and the positive changes that indicate we’re progressing beyond where it was in the 1990s. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Is ChatGPT the Future of B2B Marketing?Tycho Luijten, Founder of Dapper, a Growth Agency, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Tycho shares insights into why it’s important to try out ChatGPT, what works and what doesn’t in generative AI, and what happens in B2C marketing that he would like to see happen more often in B2B. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Marketing Metrics: What’s the Goal?Tish Millsap, Founder at Revenate Marketing, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Tish shares her insights on the maturity continuum of marketing organizations, goals marketers should aspire to when it comes to reporting, and the crawl, walk and run approach to forecasting. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- The Revenue Marketing Report Mar 28 · 24m Why Everyone Needs to Care About the Company PitchBrendan Dell, a freelancer, author & public speaker, shares his insights on how the right pitch can influence an organization, how to find the perfect buyer, and what marketers should focus on to grab the attention of their audience. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Why Some Marketers Run From Data & What’s Next?Alan Morte, President at Three Ventures, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Alan shares his insights on why some are advocating for a return to gut-driven decision-making, why smaller organizations don’t need CDPs, the options available for those lacking analytical skills internally, and the one analytical-related skill he recommends all marketers master. For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- First-Party Data, Community Building, & Other StuffJessie Lizak, CMO at BDEX, shares her insights on how to build a first-party database, how to treat the data we earn, and how often she uses email marketing. For more great content like this visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Sales Outreach: The #1 Thing Marketers Need to KnowJesse Oullette, Founder at Lead Magic, shares his insights on the insidious problem in B2B, why the only road to recovery is heeding a cautionary tale and warming up a few domains, and why when in doubt, less volume is reasonable. For more great content like this visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- Managing Through Adversity: Navigating Change, and How to Be a Better ManagerRene Zamora, President, Author & Fractional Sales Management Consultant shares his experiences navigating 6 ownership changes in 7 years, how he saw his struggles reflected in his team, and his 5 core practices of sales management. For more great content like this visit https://calibermind.com/thought-leadership/podcasts/1 comments1
- Marketing is the New Sales Team in B2BLibby Covington, Partner at Craig Group, shares her insights on why B2B is slower to react to changes than B2C, the things Libby would reinforce in the brains of CEOs, and what adjustments marketing must make to be more involved in the buyer journey. For more great content like this visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- The Revenue Marketing Report Feb 1 · 35m Why Marketers Can’t Ignore the Data ProblemSean Daily, Business Growth Strategist and CEO of Adentities, shares his insights on his path in B2B marketing, what B2B marketers are getting wrong, and why digital advertising isn’t dead. For more great content like this visit https://calibermind.com/thought-leadership/podcasts/0 comments0
- B2B Marketers: Do You Really Know Your Customer?Andi Graham, CEO of Big Sea, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Andi shares her insights on the things that feed into determining a persona profile, why persona is so important in developing messaging that works, and the dangers of relying only on data in understanding your customers. For more great content like this, check out calibermind.com.0 comments0
- Personalization vs. Volume: The Marketer’s ViewColt Briner, Marketing Consultant, Keynote Speaker, Architect of Influence, Creativity Coach, and Founder of Scrappy AF Solutions, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Colt shares his insights on the new marketing strategy he is pioneering, an example of one of his most successful thought leadership campaigns, and why your company’s mission statement ought to tie back to the problems you are trying to address. For more great content like this, check out calibermind.com.1 comments1
- Positioning and Messaging: How to Unlock Accelerated GrowthDoug Bell, Serial CMO and host of The Revenue Generator Podcast, shares the 2 keys to accelerate growth, the rubric for perfecting messaging and positioning, the messaging value chain, and how to measure the impact of your messaging and positioning. Doug Bell's LinkedIn Profile: https://www.linkedin.com/in/dougbell1/ Revenue Generator Podcast: https://revgenpod.com/ For more great content like this, check out calibermind.com.1 comments1
- Why Even Creative Brains Need Processes (& Data)Adi Klevit, Process Consultant, CEO, & Founder of Business Success Consulting Group, shares her insights on why even creative individuals need processes, the systems people need in place to successfully implement processes, and where data fits into that picture. Adi Klevit's LinkedIn Profile: https://www.linkedin.com/in/adiklevit/ Systems Simplified Podcast: https://www.bizsuccesscg.com/podcast/ Business Success Consulting Group: https://www.bizsuccesscg.com/ For more great content like this, check out calibermind.com.0 comments0
- The Correlation Between Values & BurnoutRebecca Hollis, Chief Growth Officer at Score App, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Rebecca shares her insights on how she found herself in her present role, the process she went through to discover her values, why sustainability doesn’t equate to a lack of stress and pressure, and how her values align with her current position. Rebecca's LinkedIn URL: https://www.linkedin.com/in/rebeccahollis/ The ScoreApp Company Page: https://www.scoreapp.com/ Life Quakes (book): https://www.amazon.com/Life-Transitions-Mastering-Change-Any/dp/B085VBMBFN/ref=sr_1_1 For more great content like this, check out calibermind.com.1 comments1
- The Revenue Marketing Report Dec 21 · 24m When to Involve Operations (Spoiler: Often & Early!)David Donnelly, Director of Marketing at ORBCOMM, a pioneer in IoT technology, shares his thoughts on the main things a company as a whole should consider before they purchase martech, the key considerations operations must take before adding another tool, and how to navigate leaders getting emotionally sold before involving operations. For more great content like this, check out calibermind.com.0 comments0
- Fractional CMO: The What, Why & WhenLeah Andrew, Co-Founder at Andrew Perry, shares her insights on how she found herself in the world of Fractional CMOs, what a Fractional CMO is, the responsibilities the title entails, and why a company would choose a fractional resource instead of upper marketing management. For more great content like this, check out calibermind.com.0 comments0
- Measuring Marketing Performance: Finding the Balance Amidst the War Between Art & ScienceTim Parkin, Advisor & Consultant, and President of Parkin Consulting, shares his insights on the extremes he’s seeing in terms of measuring marketing performance, why 100% art and 100% science don’t work, and how marketers can create more balance in measuring performance. For more great content like this, check out calibermind.com.0 comments0
- Marketing Short Cuts or Missteps? You DecideDrew Smith, Founder & CEO at Attributa joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Drew shares his top buzzword for operations consultants, how the Next Best Step differs from the Golden Path along with his insights on other triggering phrases in this space. For more great content like this, check out calibermind.com.0 comments0
- How to Identify and Tune Into Your StrengthsJoy Martinez, Senior Director of Marketing Operations at CS2, shares her passion for helping others identify their strengths, the tools she uses to do this and her insights into why it’s difficult for people to spot their own strengths and weaknesses. For more great content like this, check out calibermind.com.0 comments0
Podcast hosts
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© Copyright 2021 All rights reserved.
