Vivino - how to disrupt a $400 billion industry that no one had really cracked, with Co-Founder Heini Zachariassen

46m ·

Vivino - how to disrupt a $400 billion industry that no one had really cracked, with Co-Founder Heini Zachariassen

How many times have you stood in front of a wall of wine in a supermarket and taken a punt on one because the bottle looked nicer than the others? We’ve all done it… and often been disappointed by results. So, in 2009 Heini Zachariassen, Co-Founder, Former CEO and current board member of Vivino, decided to fix the problem. “Why is wine something that nobody has disrupted? And why is wine something where the only thing I can base my decision on is looking at a label.” Vivino’s mission is to help people find better wine and they’ve been doing it primarily through their mobile app which lets you scan bottles to find reviews, ratings etc. - and ultimately make better wine buying decisions. Vivino isn’t Heini’s first rodeo. His first foray into entrepreneurialism was with BullGuard, a company delivering cybersecurity and VPN solutions. “The real success for me in doing your first startup is learning. It's just incredible how much you learn, what kind of mistakes you do, and that just comes back at you later. That's why second time founders are just better than first time founders.” You don’t build a startup alone, says Heini, you aren’t the only one doing the work. Your family has to make sacrifices, your spouse, your children. And when things go wrong, you feel them in your body.  Find out what he means…   Sponsor links: smithandwilliamson.com/secretleaders netsuite.com/secretleaders linkedin.com/secretleaders vanta.com/secretleaders
Read more

Login to see and leave a comments

  • ludi2

    Insightful and timely. Heartfelt words of personal and intuitive wisdom. Matt speaks directly from his heart about life wisdom’s coming from experience and deep thought. I love it. Victoria Mcknight

    ·10 likes·
    Josh

    Going back trough all the episodes, amazing podcast

    2 months ago·6 likes·
    Josh

    Very thought out! Can't wait to try it out.

    2 months ago·3 likes·
  • Josh

    I find these weekly podcasts to be super inspirational, they seem to always motivate me to look at my purpose. Matt not only brings in his personal life experiences but he delivers them in such a way that they are relatable.

    ·2 likes·
    Kimberly

    “You have thousands of mintues of work.”

    2 months ago·2 likes·
  • Chris

    So inspiring and motivational ! Great podcast ⭐️

    ·5 likes·
    Markus

    Insightful and timely. Heartfelt words of personal and intuitive wisdom. Matt speaks directly from his heart about life wisdom’s coming from experience and deep thought. I love it. Victoria Mcknight

    2 months ago·7 likes·
anya25
ginnaaa
kim221
cathy50
antonette39

171 Subscribers

Podcast hosts

No host has claimed this podcast yet, if you are the host you can verify ownership by claiming this podcast