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Decoder with Nilay Patel

Decoder with Nilay Patel

Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.

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Jun 6 · 1h 5m SiriusXM’s 360 strategy with CEO Jennifer Witz Jennifer Witz is the CEO of SiriusXM. You probably know the company as the satellite radio brand in virtually every new car, but it also owns Pandora, a huge podcast network that includes Team Coco and 99% Invisible, a content operation with huge stars like Howard Stern, and has broadcast deals with every major sports league. SiriusXM is effectively the dominant market leader for built-in premium audio in cars, in a time when competition is increasing. As the infotainment system in cars gets ever more complex and computer-like, the Sirius experience has to keep up. On top of that, the state of car software is a mess. GM announced it won’t support Apple CarPlay in new EVs. Other companies are using various versions of Android. Tesla has its own platform. And Sirius has to support all of it with applications that compete with Big Tech companies, all while continuing to integrate the satellite hardware into the cars themselves — on top of launching satellites on SpaceX rockets. Links: After layoffs, SiriusXM looks to star-studded podcasts What Is SiriusXM with 360L? A Breakdown of the New Audio Platform SiriusXM CEO Calls Audio Ad Sales Market “Tough” Transcript: https://www.theverge.com/e/23514318 Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Jackie McDermott and Raghu Manavalan, and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters, and our Executive Producer is Eleanor Donovan.
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May 23 · 1h 7m Microsoft CTO Kevin Scott on AI copilots, disagreeing with OpenAI, and Sydney making a comeback Microsoft CTO Kevin Scott oversees the company's AI efforts, including its big partnership with OpenAI and ChatGPT. Kevin and I spoke ahead of his keynote talk at Microsoft Build, the company’s annual developer conference, where he showed off the company’s new AI assistant tools, which Microsoft calls Copilots. Microsoft is big into Copilots. GitHub Copilot is already helping millions of developers write code, and now, the company is adding Copilots to everything from Office to the Windows Terminal. Basically, if there’s a text box, Microsoft thinks AI can help you fill it out, and Microsoft has a long history of assistance like this. You might remember Clippy from the ’90s. Well, AI Super Clippy is here. Microsoft is building these Copilots in collaboration with OpenAI, and Kevin manages that partnership. I wanted to ask Kevin why Microsoft decided to partner with a startup instead of building the AI tech internally, where the two companies disagree, how they resolve any differences, and what Microsoft is choosing to build for itself instead of relying on OpenAI. Kevin controls the entire GPU budget at Microsoft. I wanted to know how he decides to spend it. We also talked about what happened when Bing tried to get New York Times columnist Kevin Roose to leave his wife. Like I said, this episode has a little bit of everything. Okay. Kevin Scott, CTO and executive vice president of AI at Microsoft. Here we go. Links: Microsoft Build - The Verge Kevin Scott on Vergecast in 2020 GitHub Copilot gets a new ChatGPT-like assistant to help developers write and fix code - The Verge Hackers made Iran's nuclear computers blast AC/DC - The Verge Microsoft resurrects Clippy again after brutally killing him off in Microsoft Teams - The Verge Google’s Sundar Pichai talks Search, AI, and dancing with Microsoft - The Verge Congress hates Big Tech — but it still seems optimistic about AI - The Verge Hollywood writers to strike over low wages caused by streaming boom. - The Verge The 70 percent solution — CNN Sal Khan: How AI could save (not destroy) education | TED Talk Why a Conversation With Bing’s Chatbot Left Me Deeply Unsettled - The New York Times Responsible AI principles from Microsoft Microsoft has been secretly testing its Bing chatbot ‘Sydney’ for years - The Verge Transcript: https://www.theverge.com/e/23497429 Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Jackie McDermott and Raghu Manavalan, and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Sr. Audio Director is Andrew Marino, our Editorial Director is Brooke Minters, and our Executive Producer is Eleanor Donovan.
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May 16 · 50m Recode Media: Inside the AI Gold Rush Today – we’ve got a treat for you. We’re going to run a special episode from our friends over at Vox. Peter Kafka and his team just wrapped up a special 3-part series on AI. AI has captured the imagination of Silicon Valley. In fact, in the last few months, I’ve talked to both Google CEO Sundar Pichai and Microsoft CEO Satya Nadella about AI after they announced new AI-powered search products. And in the middle of the frenzy, it's hard to tell what's really going on. What exactly is AI, how does tech plan to re-design the world with it, and why are a bunch of smart people very, very worried? In this episode, they’re diving into the gold rush around AI. Figuring out what’s just hype, meeting the VCs that are hungry to invest, and finding out if there will be room for startups, or if the giants will just own it all. If you’re a Decoder listener, this is right up your alley. Thanks to Peter Kafka and Vox.
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May 12 · 42m Exclusive: Google’s Sundar Pichai talks Search, AI, and dancing with Microsoft Hello and welcome to Decoder. I’m Nilay Patel, editor in chief of The Verge, and Decoder is my show about big ideas, and other problems. We have a special episode today – I’m talking to Sundar Pichai, the CEO of Google and Alphabet. We hung out the day after Google IO, the company’s big developer conference, where Sundar introduced new generative AI features in virtually all of the company’s products. It’s an important moment for Google, which invented a lot of the core technology behind the current AI moment – the company is quick to point out the T in chatGPT stands for Transformer, the large language model tech first which was invented at Google. But openAI and others have been first to market with generative AI products — and openAI in particular has partnered with Microsoft on a new version of Bing that feels like the first real competitor to Google search in a long time. So I wanted to know what Sundar thinks of this moment – and in particular, what he thinks of the future of search, which is the heart of Google’s business. Web search right now can be pretty hit or miss, right? There’s a lot of weird content farms out there, and AI-based search might be able to just answer questions in a more natural way. But that means remaking the web, and really, remaking Google. Sundar is already going down that path – he just reorganized Google and Alphabet’s AI teams, moving a company called DeepMind inside Google and merging it with the Google Brain AI group to form a new unit called Google DeepMind. I can’t resist an org chart question, so we talked about why he made that call – and how he made it. We also talked about Sundar’s vision for Google – where he wants it to go, and what’s driving his ambition to take the company into the future. This is a jam-packed episode – we talked about a lot, and I didn’t even get to Google’s AI metadata plans, or what’s going on with RCS and Android. Maybe next time. Links: The nine biggest announcements from Google I/O 2023 What happens when Google Search doesn't have the answers? Microsoft thinks AI can beat Google at search — CEO Satya Nadella explains why Let’s chat about RCS - The Verge Transcript: https://www.theverge.com/e/23484772
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May 9 · 1h 4m I can't make products just for 41 year old tech founders," Airbnb CEO Brian Chesky on taking it back to the basics Brian Chesky, the co-founder and CEO of Airbnb, was previously on the show in 2021. Back then, Airbnb was betting big on long-term stays for remote work amid the pandemic, and Chesky had just restructured the company to a more functional organization, getting rid of the divisions it had before. Now, the pandemic is ending, Airbnb has itself adopted a hybrid policy, Chesky’s back in the office several days a week, and they’re two years into that new structure. So that’s pure Decoder bait. I wanted to ask Chesky how that restructure is going. Has it really made the company more agile and cohesive like he hoped? Has the bet on working from anywhere paid off? Links: Brian Chesky's tweet announcing the summer 2023 launch Microsoft thinks AI can beat Google at search — CEO Satya Nadella explains why Samsung caught faking zoom photos of the Moon Why the future of work is the future of travel, with Airbnb CEO Brian Chesky Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Sr Audio Director is Andrew Marino and our Executive Producer is Eleanor Donovan.
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May 2 · 1h 11m The social media age for news is over. Former BuzzFeed News editor Ben Smith on what’s next Ben Smith is the former and founding editor-in-chief of Buzzfeed News, the founder and editor-in-chief of Semafor, and the author of a new book called Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral, which is about the rise and fall of the social platform age in media, through the lens of Gawker Media and Buzzfeed and, in particular, their founders, Nick Denton and Jonah Peretti. I say the fall of the social platform age pretty literally: just before we spoke, Buzzfeed actually shut down Buzzfeed News, saying it just wasn’t making enough money, Facebook and the rest are all in on vertical video, and the chaos at Twitter means a lot of baseline media industry assumptions are now up for grabs. Ben and I talked about a lot – where do journalists build their brands now? Where does traffic even come from anymore? What’s next? Of course, we talked about Semafor as well. Ben and his co-founder, Justin Smith, raised $25 million and launched a news website, newsletters, and events covering the US and sub-Saharan Africa, with plans to expand into other regions. I wanted to know what lessons from Buzzfeed Ben brought into Semafor and, honestly, how he’s thinking about building an audience instead of just trying to get traffic. This is a good one. The book’s great, too. Transcript: https://www.theverge.com/e/23470662 Links: Traffic by Ben Smith What Colors Are This Dress? TikTok - The Verge Is Substack Notes a ‘Twitter clone’? We asked CEO Chris Best - The Verge MyPillow CEO’s free speech social network will ban posts that take the Lord’s name in vain - The Verge Former Facebook Workers: We Routinely Suppressed Conservative News Cambridge Analytica: understanding Facebook’s data privacy scandal - The Verge 28 Signs You Were Raised By Persian Parents In America Here's The Powerful Letter The Stanford Victim Read To Her Attacker More Than 180 Women Have Reported Sexual Assaults At Massage Envy Macedonia’s Pro-Trump Fake News Industry Had American Links, And Is Under Investigation For Possible Russia Ties Watching Silicon Valley Bank melt down from the front row, with Brex CEO Henrique Dubugras - Decoder, The Verge Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott with help from Hadley Robinson and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Apr 25 · 50m Bitcoin is still the future of payments, says Lightspark CEO David Marcus We’ve got a special episode with Alex Heath, deputy editor at The Verge and a familiar host for Decoder listeners, and David Marcus, the CEO of Lightspark. That’s a company that just launched a service to make fast transactions using Bitcoin on something called the Lightning Network. David was previously at PayPal, and then he led Meta’s big payments effort that went nowhere, but he’s got a lot to say about where crypto and payments are right now. Links: Launching the Lightspark Platform Facebook tells Congress how it thinks Libra should be regulated - The Verge The leader of Facebook’s stalled cryptocurrency project is leaving the company - The Verge Transcript: https://www.theverge.com/e/23460507 Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Sr Audio Director is Andrew Marino and our Executive Producer is Eleanor Donovan.
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Apr 18 · 1h 11m Brightdrop isn’t just selling electric vans — it's redesigning delivery Travis Katz is the CEO of BrightDrop, a subsidiary of GM that makes electrified delivery vans with an eye toward rebooting all of how delivery works. BrightDrop has pretty big partnerships already, with names like FedEx, Verizon, and Walmart committed to its Zevo 600 van, and it’s got big ideas for making the steps from the van to your door more efficient as well with something called e-carts. Katz says there’s a huge demand for delivery especially as online shopping keeps getting bigger, but the transportation network is at capacity, and you can’t just keep throwing more trucks and drivers on the road, or making city streets wider. His plan is to redesign the entire system to make it more efficient. So I wanted to know how he’s attacking that problem and making it manageable, all while getting buy-in from customers that won’t really accept delays or increased costs. BrightDrop is a wholly owned subsidiary of General Motors, so I also wanted to know how that works, what he gets from being part of the big company, and which parts slow him down. Lots of classic Decoder stuff in this one. Links: GM’s electric delivery van just set a world record — with me riding shotgun - The Verge Transcript: https://www.theverge.com/e/23451134 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott with help from Hadley Robinson and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Apr 13 · 1h 8m Is Substack Notes a ‘Twitter clone’? We asked CEO Chris Best.It is fair to say that Substack has had a dramatic week and a half or so, and I talked to their CEO Chris Best about it. The company announced a new feature called Substack Notes, which looks quite a bit like Twitter — Substack authors can post short bits of text to share links and kick off discussions, and people can reply to them, like the posts, the whole thing. Like I said, Twitter. Twitter, under the direction of Elon Musk, did not like the prospect of this competition, and for several days last week, Twitter was taking aggressive actions against Substack. At one point you couldn’t even like tweets with Substack links in them. At another point, clicking on a Substack link resulted in a warning message about the platform being unsafe. And finally, Twitter redirected all searches for the word Substack to “newsletter.” Musk claimed Substack was somehow downloading the Twitter database to bootstrap Substack Notes, which, well, I’m still not sure what that means, but I at least asked Chris what he thought that meant and whether he was doing it. It’s tempting to think of Substack like a rival platform to Twitter, but until the arrival of Substack Notes, it was much more like enterprise software. With Substack Notes, the company is in direct competition with social networks like Twitter. It’s shipping a consumer product that’s designed to be used by Substack readers. It is no longer just a software vendor; it’s a consumer product company. And that carries with it another set of content moderation concerns, that, after talking to Chris, I’m just not sure Substack is ready for. Like, I really don’t know. You’ll just have to listen to his answers — or really, non-answers — for yourself. This is a wild one. I’m still processing it. Let me know what you think. Okay, Chris Best, CEO of Substack. Here we go. Transcript: https://www.theverge.com/e/23445916 Links: Can Substack CEO Chris Best build a new model for journalism? - The Verge Now live for all: Substack Notes Substack Content Guidelines Welcome to the new Verge (re Quick Posts) Can Mastodon seize the moment from Twitter? - The Verge Twitter’s newsletter tool is shutting down in less than a month - The Verge Elon Musk on Twitter: "@BretWeinstein 1. Substack links were never blocked..." Casey Newton - Substack Notes Platformer on Substack Can we regulate social media without breaking the First Amendment? - The Verge How to buy a social network, with Tumblr CEO Matt Mullenweg - The Verge Newsletter platform Substack raises $65 mln in Andreessen Horowitz-led funding round | Reuters Substack Drops Fund-Raising Efforts as Market Sours - The New York Times Substack Wefunder Substack Notes, Twitter Blocks Substack, Substack Versus Writers How much money do we think Substack lost last year? - The Verge
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Apr 4 · 1h 4m Watching Silicon Valley Bank melt down from the front row with Brex CEO Henrique Dubugras Brex CEO Henrique Dubugras found himself playing an important role during the Silicon Valley Bank collapse. Brex is what you might call a neobank — not a traditional bank but rather a financial services provider that helps companies manage how they spend money, corporate cards, travel expenses and the rest. In the middle of the SVB collapse, Brex was more than just a spending management company. It was also a safe place to park money. Brex saw billions of deposits in a very short period of time, giving Dubugras a bird's-eye view of what was happening — and what was happening was not great for the banking system, especially in Silicon Valley. (Our own Liz Lopatto has been covering this in depth.) I wanted to hear Dubugras' perspective on SVB both as a fintech CEO and a founder himself, whether he thought the crisis was rational or just a panic caused by group texts and easy-to-use mobile banking interfaces, what he thinks will happen to the startup ecosystem next, and how much of an opportunity all this was for Brex. Dubugras is a young CEO. He just turned 27. He really surprised me with his depth here, and he will probably surprise some of you as well. Okay, Henrique Dubugras, CEO of Brex. Here we go. Links: The tech industry moved fast and broke its most prestigious bank Liz Lopatto - The Verge A fintech CEO is trying to raise more than $1 billion to fund bridge loans for startups impacted by the Silicon Valley Bank collapse Robinhood Users Say The Trading App Won’t Cash In Their Profitable Bets Against Silicon Valley Bank What Is A Neobank? – Forbes Advisor Transcript: https://www.theverge.com/e/23433504 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Mar 31 · 1h 10m The surprisingly complex business of toys, with Hasbro CEO Chris Cocks Chris Cocks is the CEO of Hasbro, a company that just turned 100 this year. Hasbro is a huge company, making everything from Transformers to Lincoln Logs to My Little Pony and Monopoly. It also makes Magic: The Gathering and Dungeons & Dragons, which are massive and growing businesses. Chris was the head of that division, called Wizards of the Coast, before he became the CEO of Hasbro overall last year. Since then, he’s started the process of restructuring the company, which is pure Decoder bait. He’s also dealt with some crises: He’s fended off an activist investor that wanted him to spin Wizards of the Coast out into a new company. The Magic community was upset that too many card sets were being released, including rare collector cards that could suddenly be bought by anybody who had enough money. Then, an attempt to change the open gaming license for Dungeons & Dragons led to a fan backlash, and Hasbro walked the entire plan back. We talked about these challenges, how he handled them, and what it means for toys and games to have such passionate fandoms. It really changes how Hasbro operates. He’s also selling off part of eOne, the company’s TV and film production company — we get into why and how he decided to do that. Chris is a lifelong gamer — you’ll hear him talk about that history several times. And he’s also keenly aware that toys and games have become an adults’ market as much as a kids’ one, and that changes the company’s business strategy. This is really a remarkable conversation: toys are a big, complex business. Links: Chris Cocks Is Hasbro’s Gamer in Chief Chris Cocks Statement at Hasbro Investor Day Hasbro strongly refutes claims it is ‘destroying’ Magic: The Gathering Dungeons & Dragons finally addresses its new Open Gaming License Hasbro CEO on D&D fiasco: ‘We misfired’ on the OGL but have ‘since course corrected’ Magic: The Gathering Becomes a Billion-Dollar Brand for Toymaker Hasbro Hasbro Puts Newly Acquired TV Brand Entertainment One (eOne) Back Up For Sale Transcript: Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Creighton DeSimone and Hadley Robinson and it was edited by Amanda Rose Smith. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters. And our Executive Producer is Eleanor Donovan.
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Mar 28 · 1h 18m Can Mastodon seize the moment from Twitter?Today I’m talking to Mastodon CEO Eugen Rochko. Mastodon is the open-source, decentralized competitor to Twitter, and it’s where a lot of Twitter users have gone in this, our post-Elon era. The idea is that you don’t join a single platform that one company controls, you join a server, and that server can show you content from users across the entire network. If you decide you don’t like the people who run your server, or you think they’re moderating content too strictly, you can leave, and take your followers and social graph with you. Think about it like email and you’ll get it – if you don’t like Gmail, you can switch to something else, but you don’t have to quit email entirely as a concept. Now if you are like me, you hear the words open-source and decentralized, and then the word CEO, and you think – wait, why does the decentralized open standard have a CEO? The whole point is that no single person or company is in charge, right? Well, welcome to the wild world of open-source governance. It’s a riot, my friends – you’re going to hear Eugen and I say the phrase benevolent dictator for life in dead seriousness, because that’s how a lot of these projects are run. Of course, we also talk about money, and structure – Mastodon doesn’t make a lot of money, and Eugen is figuring out how to build a structure that scale past just a handful of people — but keep that in mind, actually. This tiny mostly volunteer labor of love might very well be the future of social networking, and, if you believe the hype about ActivityPub, might have some part in the future of the web. That’s pretty exciting, even if things are seem a little messy in the moment. Links: More than two million users have flocked to Mastodon since Elon Musk took over Twitter A beginner’s guide to Mastodon, the hot new open-source Twitter clone Elon Musk Benevolent dictator for life Mastodon Social Eugen Rochko (@Gargron@mastodon.social) XKCD Erase browser history: can AI reset the browser battle? Twitter alternatives for the Musk-averse We tried to run a social media site and it was awful Denial-of-service attack Transcript: https://www.theverge.com/e/23422689 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Mar 23 · 1h 1m How to play the long game, with New York Times CEO Meredith Kopit Levien Meredith Kopit Levien is the CEO of The New York Times, which is perhaps the most famous journalism organization in the world, and certainly one of America’s most complicated companies. The Times is 172 years old, and has only recently become a force on the internet. It’s hard to remember, but back in 2014 and ‘15, people thought the Times was doomed — that it would be replaced by BuzzFeed and Vice and Vox. Instead, the company has undergone a radical and sometimes painful public transformation, and emerged as something closer to Netflix or Spotify – a subscription business with a huge investment in product and engineering. Meredith has led a lot of that change, and in particular, she’s led the charge in turning a Times subscription into much more than paying for news – NYT Cooking and Games are hit apps, and of course she bought Wordle last year in a bit of a coup. We talked about that structure, how Meredith intends to appeal to a broader audience with all those products when the country is basically divided in half politically and one half doesn’t care for the Times at all, and about platforms and growth. And like all media organizations, the Times has a complex relationship with Google, so we talked about that, too. Links: Our Strategy | The New York Times Company NYT CEO outlines plans to reach 15 million subscribers by 2027 Why the New York Times is buying the Athletic Wordle has been bought by The New York Times, will ‘initially’ remain free for everyone to play The Economics at the Heart of the Times Union Standoff 'Unstoppable innovator': The meteoric rise of Meredith Kopit Levien, the next New York Times CEO Transcript: https://www.theverge.com/e/23416720 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Hadley Robinson and it was edited by Amanda Rose Smith The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Mar 21 · 33m Taylor Swift vs. Ronald Reagan: The Ticketmaster story This special episode dives deep on Taylor Swift, Ticketmaster, and how a handful of policy changes in the 1980s led to one firm so thoroughly dominating the live events business in the United States that Congress held a hearing in 2023, because Taylor Swift fans were so upset about antitrust law. That sentence is wild. We’re going to unpack all of this with the help of some experts. Here we go. Transcript: https://www.theverge.com/e/23409098 Credits: Thanks so much to everyone who talked to us and shared their valuable insights for this episode including Dean Budnik, Florian Ederer, Russ Tannen, and Sandeep Vaheesan. And special thanks to Makena Kelly and Jake Kastrenakes. This episode was written and reported by Jackie McDermott and Owen Grove. It was produced by Jackie McDermott, Owen Grove, and Creighton DeSimone with help from Jasmine Lewis. It was edited by Callie Wright.
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Mar 16 · 1h 3m ‘The Goliath is Amazon’: after 100 years, Barnes & Noble wants to go back to its indie roots In this installment of our Centennial Series on companies that are over 100 years old, we are talking to Barnes & Noble CEO James Daunt. The last few decades have thrown some hurdles in Barnes & Noble’s way, however. Far from being the monster that inspired the plot of the movie You’ve Got Mail, it’s had to face down a new Goliath called Amazon and the general decline of big-box retail stores. After years of closures and declining revenues, Barnes & Noble was bought out by activist investors in 2019, who installed Daunt as CEO, and he’s managed to turn things around by doing two main things. First, he has decentralized operations of the stores, letting each store act like a local bookshop and giving his booksellers more control over what titles they sell and display. He immediately ended a system that allowed publishers to pay for special placement in bookstores, which he said corrupted the entire system in service of short-term profits. Second, he’s using Barnes & Noble’s scale to build a purchasing and distribution pipeline that serves as the rest of the book industry’s competitor to Amazon. We get into all of it — the culture wars, J.K. Rowling, book ban bills in states across the country, and how Barnes & Noble went from being the bully on the block to competing with Amazon. Links Hedge Fund Buys Barnes & Noble Can Britain’s Top Bookseller Save Barnes & Noble? - The New York Times How Barnes & Noble transformed its brand from corporate bully to lovable neighborhood bookstore Barnes & Noble to expand, marking a new chapter for private equity #BookTok: Is TikTok changing the publishing industry? How book lovers on TikTok are changing the publishing industry Barnes & Noble History Transcript: https://www.theverge.com/e/23406145 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Hadley Robinson and it was edited by Jackson Bierfeldt. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Mar 14 · 1h Why Spotify wants to look like TikTok, with co-president Gustav Söderström Gustav Söderström has worked at Spotify for a long time; his first big project was leading the launch of its mobile app back in 2009. That makes him the perfect company leader to talk to about Spotify’s recent redesign, which introduces a visual, TikTok-like feed for discovering new content on the app’s homepage. As his boss CEO Daniel Ek put it last week, it’s “the biggest change Spotify has undergone since we introduced mobile.” With the title of co-president and chief product and technology officer, Söderström is responsible for not only how Spotify looks and feels but also all the AI work happening behind the scenes to power its increasingly important recommendations. According to Söderström, it turns out that improving those recommendations is actually at the heart of the big redesign. “I think companies that don’t have an efficient user interface for a machine learning world are not going to be able to leverage machine learning,” he told Alex Heath on the newest episode of Decoder. Links: https://en.wikipedia.org/wiki/Napster Spotify is laying off 6 percent of its global workforce, CEO announces Spotify’s new design turns your music and podcasts into a TikTok feed Alex Heath's Tweet Functional versus Unit Organizations Two-Pizza Teams Transcript: https://www.theverge.com/e/23402123 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Mar 9 · 1h 3m Can Xerox reinvent itself for another 100 years?Intro: Steve Bandrowczak, the CEO of Xerox, an iconic company that got started all the way back in 1906 as a manufacturer of photo paper and is, of course, best known for pioneering the copy machine. Here in 2023, Xerox has moved well beyond paper. It now works with companies large and small to provide IT services: it optimizes workflows, manages data, automates parts of businesses, and yes, still fixes the printers. Steve insists there’s still a lot in the world to print, and selling and servicing printers continues to be where Xerox begins its relationships with most customers. And fixing printers is getting high tech: Steve is excited about his new AR app that walks you through getting the copy machine working again so you don’t have to wait for a technician to come fix it. We also talked about the future of Xerox’s legendary Palo Alto Research Center, or PARC, whether Xerox wants more consolidation, and we even spitball some ideas about how to get Gen Z excited about printers. Links: John Visentin, Xerox C.E.O., Dies at 59 Xerox Ousts CEO In Deal With Icahn Carl Icahn Makes Case for Xerox-HP Union Xerox abandons $35 billion hostile bid for HP Apple Lisa: the ‘OK’ Computer About PARC, a Xerox Company Transcript: https://www.theverge.com/e/23394156 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Hadley Robinson and it was edited by Jackson Bierfeldt. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Mar 7 · 1h 1m How Reddit is getting simpler — and dealing with TikTok, with chief product officer Pali Bhat Pali Bhat joined Reddit from Google about a year ago — he’s actually Reddit’s first-ever chief product officer, which is pretty surprising considering that Reddit is a series of product experiences: the reading experience, the writing experience, and importantly, the moderation experience. One thing we always say on Decoder is that the real product of any social network is content moderation, and Reddit is maybe the best example of that: every subreddit is shaped by volunteer moderators who use the tools Reddit builds for them. So Pali has a big job bringing all these products together and making them better, all while trying to grow Reddit as a platform. This was a really deep conversation, and it touched on a lot of big Decoder themes. I think you’re going to like it. Okay, Pali Bhat, the chief product officer of Reddit. Here we go. Links: New features aimed at making Reddit easier to use: an update on our product priorities focussed on simplification Reddit’s new features include a TikTok-style video feed Reddit is bringing back r/Place, its April Fools’ Day art experiment How to buy a social network, with Tumblr CEO Matt Mullenweg Microsoft thinks AI can beat Google at search — CEO Satya Nadella explains why AI-generated fiction is flooding literary magazines — but not fooling anyone Transcript: https://www.theverge.com/e/23390325 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Feb 28 · 1h 8m Podcasting? Radio? It’s all one big opportunity for iHeartMedia digital CEO Conal Byrne We taped this episode live at Hot Pod Summit. That’s our conference for the podcast industry. We have a whole newsletter for podcasters. It’s called Hot Pod, written by our very own Ariel Shapiro. Hot Pod Summit is where we bring that community of creators, trendsetters and decision-makers together to explore the latest developments in podcasting, audiobooks, and more. It was a packed house and a great time. We ended the day by recording our first-ever live Decoder with Conal Byrne, CEO of iHeartMedia’s digital audio group. Conal oversees podcasting at a giant radio company, and his group accounts for a quarter of iHeart’s revenue, which was $1 billion last quarter alone. His team makes some of the biggest podcasts around, with huge talent like Will Ferrell, Shonda Rhimes, and Charlamagne tha God, who you’ll hear Conal talk about quite a lot. Conal and iHeart Digital earned that success by doing some unconventional things. Whereas other big podcasting players like Spotify and Apple have tried to boost revenue through subscriptions or platform exclusivity, Conal shunned those approaches and said he’s going for big audience reach, made possible in part by his ability to run ads and even shows on iHeart’s huge network of traditional radio stations. But that maverick approach has included some controversial steps as well. Last year, Verge alumni and Bloomberg reporter Ashley Carman reported that iHeart worked with a firm called Jun Group to essentially buy podcast downloads through video games. To many in the industry, that seemed pretty disingenuous. So of course I asked Conal about that and lots more. He was a great guest, super game to answer the questions, especially in front of a live audience. Links: iHeartMedia Buys Stuff Media for $55 Million - WSJ Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads Cost Per Thousand (CPM) Definition and Its Role in Marketing Spotify reportedly paid $200 million for Joe Rogan’s podcast - The Verge Chris Dixon thinks web3 is the future of the internet — is it? - Decoder, The Verge Decoder with Nilay Patel (@decoderpod) Official | TikTok Transcript: https://www.theverge.com/e/23381445 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Feb 14 · 1h 9m Erase browser history: can AI reset the browser battle?Hello and welcome to Decoder. I’m Nilay Patel, editor in chief of The Verge, and Decoder is my show about big ideas, and other problems. Today, I'm talking to Mitchell Baker, the chairwoman and CEO of Mozilla, the organization behind the Firefox browser, the Thunderbird email client, the Pocket newsreader, and a bunch of other interesting internet tools. Now as you all know, Decoder is secretly a podcast about org charts – maybe not so secretly, and Mozilla’s structure is really interesting. Mozilla itself is a nonprofit foundation, but it contains within it something called the Mozilla Corporation, which actually makes Firefox and the rest. Mitchell is the chairwoman of the foundation, and the CEO of the corporation. And the Mozilla Corporation, which they charmingly call MoCo, can make a profit - or it can least be taxed, which is an important distinction you’ll hear Mitchell talk about. I bring this up because Mozilla has been around since 1994 in a variety of structures and business models – it started as a company called Netscape, and Mitchell was one of the first employees in the legal department. Netscape’s product was Netscape Navigator, the first commercial web browser, which of course changed the consumer internet and scared Microsoft so much it did a bunch of anticompetitive things that led to the famous antitrust case. In the meantime, Netscape got sold to AOL, and along the way Mitchell led the somewhat renegade Mozilla Project inside the company which eventually lead to Mozilla the non-profit foundation that eventually launched Firefox. It’s a lot! But now Mitchell is trying to live up to Mozilla’s nonprofit ideals of protecting the open internet while still trying to compete and cooperate with tech giants like Apple and Google. And these are complicated relationships: Google still accounts for a huge percentage of Mozilla’s revenue – it pays hundreds of millions of dollars to be the default search engine in Firefox. And Apple restricts what browser engines can run on the iPhone – Firefox Focus on the iPhone is still running Apple’s webkit engine, something that regulators, particularly in Europe want to change. On top of all that, some big foundational pieces of the web are changing: Microsoft is aggressively rolling out its chatGPT-powered Bing search engine in an effort to displace Google and get people to switch to the Edge browser, and Twitter’s implosion means that Mitchell sees Mastodon as one of Mozilla’s next big opportunities. So how does Mozilla get through this period of change while staying true to itself? And will anyone actually switch browsers again? Turns out – it might be easier to get people to switch on phones, than on desktops. That’s Mozilla’s belief, anyway. Links: Netscape - Wikipedia The State of Mozilla: 2021 — 2022 Annual Report The future of computers is only $4 away, with Raspberry Pi CEO Eben Upton Firefox drops Google as default search engine, signs five-year deal with Yahoo Microsoft thinks AI can beat Google at search — CEO Satya Nadella explains why Microsoft announces new Bing and Edge browser powered by upgraded ChatGPT AI A beginner’s guide to Mastodon, the hot new open-source Twitter clone Transcript: https://www.theverge.com/e/23362385 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Feb 8 · 24m Microsoft thinks AI can beat Google at search — CEO Satya Nadella explains why I’m coming to you from Microsoft’s campus in Redmond, where just a few hours ago, Microsoft announced that the next version of the Bing search engine would be powered by OpenAI, the company that makes ChatGPT. There’s also a new version of the Edge web browser with OpenAI chat tech in a window that can help you browse and understand web pages. The in-depth presentation showed how OpenAI running in Bing and Edge could radically increase your productivity. They demo’d it making a travel itinerary, posting to LinkedIn, and rewriting code to work in a different programming language. After the presentation, I was able to get some time with Microsoft CEO Satya Nadella. Nadella has been very bullish on AI. He’s previously talked about AI as the next major computing platform. I wanted to talk about this next step in AI, the partnership with OpenAI, and why he thought now was the best time to go after Google search. This is a short interview, but it’s a good one. Okay, Satya Nadella, CEO of Microsoft. Here we go. Watch this interview as a video Microsoft announces new Bing and Edge browser powered by upgraded ChatGPT AI All the news from Microsoft’s February AI event Transcript: https://www.theverge.com/e/23354035 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. Today's episode was produced by Creighton DeSimone, Jackie McDermott, Vjeran Pavic and Becca Farsace and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Feb 7 · 1h 8m How HBO’s creatives survived corporate chaos HBO started as an experiment. It was a way to get people to switch from getting TV over broadcast antennas to cable by offering events you’d otherwise need tickets to see: boxing, plays, movies. That’s where the name Home Box Office comes from. But it grew from there in surprising ways: HBO was a major innovator in satellite distribution, in working with cable operators around the country, and of course in programming. The company’s taste and style has influenced and shaped culture for a generation now. And importantly, HBO did it without any real data: the cable companies owned all the subscribers, so HBO made decisions through instinct and experience. The amazing thing about HBO is that it has stayed true to itself through an absolutely tumultuous set of ownership changes and strategy shifts. If you’re a Decoder listener you know about the chaos of AT&T and HBO Max and the sale to Discovery to create Warner Brothers Discovery, but it’s so much twistier than that. I talked through all of those twists with Felix Gillette and John Koblin, authors of the terrific book It’s Not TV: The Spectacular Rise, Revolution, and Future of HBO. Felix and John also peeled back the curtain on your favorite HBO shows from Sex and the City to Game of Thrones. Before we get into the episode, I have to do our usual set of disclosures: I’m a Netflix executive producer. We made a Netflix show called The Future Of. You should watch it. I’m hopelessly biased in favor of the show we made. Also, Vox Media has a minority investment from Comcast. They don’t like me very much. And I worked at AOL Time Warner. I quit to start The Verge. Ok that’s that. Let’s get into the interview—it’s a good one. Transcript: https://www.theverge.com/e/23352141 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Jan 31 · 53m Inside the global battle over chip manufacturing A few weeks ago, President Biden was in the Netherlands, where he asked the Dutch government to restrict export from a company called ASML to China. ASML is the only company in the world that makes a specific machine needed to make the most advanced chips. Apple couldn’t make iPhone chips without this one machine from the Netherlands’ biggest company. ASML doesn’t just shape the Dutch economy—it shapes the entire world economy. How did that happen? Chris Miller, Tufts professor and author of Chip War: The Fight For The World’s Most Critical Technology walked me through a lot of this, along with some deep dives into geopolitics and the absolutely fascinating chip manufacturing process. This one has everything: foreign policy, high powered lasers, hotshot executives, monopolies, the fundamental limits of physics, and, of course, Texas. Here we go. Links: US issues sweeping restrictions on chip sales to China Japan and the Netherlands join US with tough chip controls on China Pat Gelsinger came back to turn Intel around — here’s how it’s going Transcript: https://www.theverge.com/e/23342471 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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Jan 17 · 1h 23m Taylor Swift and the music industry's next $20 I have this theory that music is usually about five years ahead of the rest of media in terms of its relationship to tech—whether that’s new formats based on new tech, like vinyl to CDs; new business models like streaming; or simply being disrupted by new kinds of artists who use new forms of promotion like TikTok in unexpected ways. I’ve always thought that if you can wrap your head around what’s happening to the music industry, you can pretty much see the future of TV or movies or the news or whatever it is, because the music industry just moves that fast. I was talking about this with my friend Charlie Harding, the co-host of Switched on Pop, and he said that he thinks the upcoming Taylor Swift Eras Tour is itself the end of an era in music — that the age of cheap streaming services is coming to an inevitable conclusion, and that something has to change in order for industry to sustain itself in the future. So, in this episode, Charlie and I walk through a brief history of the music business—which, despite its ever-changing business models, is permanently trying to find something to sell you for $20 whether that’s the music itself, all-access streaming, merch, and even NFTs—using Taylor Swift as a case study. We map her big moves against the business of music over time to try to see if this really is the end of an era. And maybe more importantly, to try and figure out if the music industry can sustain and support artists who are not Taylor Swift, because streaming, all by itself, definitely cannot. Links: Switched on Pop Charlie’s first appearance on Decoder: Good 4 who? How music copyright has gone too far - The Verge Why Amazon VP Steve Boom just made the entire music catalog free with Prime - The Verge Spotify launching in the US at 8AM tomorrow, open to all pre-registered users - The Verge Metallica sued Napster 15 years ago today - The Verge Taylor Swift calls Apple Music free trial 'shocking, disappointing' in open letter - The Verge Taylor Swift versus Ticketmaster: the latest on the tour that may break up a giant - The Verge The DOJ has reportedly opened an antitrust investigation into Ticketmaster's owner How fandom built the internet as we know it, with Kaitlyn Tiffany - The Verge Steve Aoki on the blockchain, the metaverse, and the business of music - The Verge Transcript: https://www.theverge.com/e/23322720 Credits: Decoder is a production of The Verge, and part of the Vox Media Podcast Network. Today’s episode was produced by Hadley Robinson, Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters. Our Sr. Audio Director is Andrew Marino and our Executive Producer is Eleanor Donovan.
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Jan 10 · 1h 30m Breaking free from big tech and big content with authors Cory Doctorow and Rebecca Giblin Last year I spoke with Cory Doctorow and Rebecca Giblin about their new book, Chokepoint Capitalism. It’s a book about artists and technology and platforms, and how different kinds of distribution and creations tools create chokepoints for different companies to capture value that might otherwise go to artists and creators.. In other words, it’s a lot of Decoder stuff. As we were prepping this episode, the Decoder team realized it previews a lot of things we’re going to talk about in 2023: antitrust law. Ticketmaster. Spotify and the future of the music industry. Amazon and the book industry. And, of course, being a creator trying to make a living on all these platforms. This episode is longer than normal, but it was a really great conversation and I'm glad we are sharing it with you. Links: What is Mixer, Ninja’s new exclusive streaming home? Ninja returns to Twitch This was Sony Music's contract with Spotify Transcript: https://www.theverge.com/e/23311918 Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. It was produced by Creighton DeSimone and Jackie McDermott and it was edited by Callie Wright. The Decoder music is by Breakmaster Cylinder. Our Editorial Director is Brooke Minters and our Executive Director is Eleanor Donovan.
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